Asda FM is a radio station which plays in Asda live and across the country.The station is used mostly to play music to keep the shoppers happy while they do their weekly shop, but it is also used to advertise promotions in store which always makes you buy more stuff because at that price why not ?This radio station has a captive audience because anyone who enters the store is forced to listen to this,that is unless they put headphones in (which I do) so it's easy to see how the radio station gets over eighteen million listeners weekly.
Asda fm plays up to date music mostly (not that is good though) which is mostly. This appeals to the majority of their customers and will make their weekly shop less of a pain,the radio has now even evolved to do shout out and requests from their customers.This is one of the main reasons the station is the most listened radio stations. Amazingly as well people will tune in even outside the shop online even branching out to the U.S.One of the things what asda does well is it edits its playlists depending on who is in the store at the time this means at 12am you will have the rave music for the clubbers .
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